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What is Involved in Registering a Federal Trademark?

by Rebecca Prien | Aug 24, 2021 | Trademark

There are 3 phases to the federal trademark registration process: 1. Research & Analyze Your Trademark 2. Prepare & File the Registration Application 3. Respond to any Trademark Office questions and issues. Research & Analyze Your Trademark You should...

What’s the Benefit to Registering Your Trademark?

by Rebecca Prien | Aug 23, 2021 | Trademark, Trademark Process

At this point, you’re probably wondering: (1) what’s the benefit to me of registering a trademark? And (2) What am I really risking by waiting? There are 3 key benefits to federally registering your trademark: NoticeYou effectively deter others from using conflicting...

How Much Does it Cost to Register a Trademark?

by Rebecca Prien | Aug 22, 2021 | Trademark, Trademark Process

THIS is the most frequent and the first question that clients ask me. Instinctively, they, like you, are weighing the cost of registration against the cost of not registering.  It’s a hard place to be—feeling like you’re weighing the cost of hedging your bets that you...
Own Trademarks & Copyrights in A Separate Business to Gain Protection & Flexibility

Own Trademarks & Copyrights in A Separate Business to Gain Protection & Flexibility

by Rebecca Prien | Apr 2, 2017 | Business Law, Copyright, Trademark

For the last 4 weeks, I’ve been sharing with you 4 ways to use the law to keep more money in your business. We started with the simplest of these strategies and now we’ve arrive at the most sophisticated: Own trademarks and copyrights in a separate business solely for...
Protect 75% or More of Your Business with Trademarks & Copyrights

Protect 75% or More of Your Business with Trademarks & Copyrights

by Rebecca Prien | Mar 3, 2017 | Business Law, Copyright, Trademark

A confession:  This is my favorite topic.  It is SO COOL to me that what we create is an asset—it’s a piece of property that has real value—upon which we build a living, a business, a life. That the right- and left- brain worlds of law and creativity intersect here...
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